The Mini-Site Domain Development Difference at NetRico
With the decline in PPC and domain name parking earnings, discussion among domain name portfolio owners always turns to DEVELOPMENT at some point. And, one of the current trends in domain development is the rapid development of mini web sites, or MINI-SITES. A quick Google search for mini site related keywords turns up what seems to be hundreds of web designers and developers touting their mini-site development services. And yeah, NetRico.com has jumped on that bandwagon as well … but with some major differences.
First of all, we don’t use the same old cookie-cutter templates that are showing up on a lot of the mini sites we’ve seen. Every single site we design is unique, with original graphics and one-of-a-kind templates. They look like real website because they ARE real websites.
Secondly, we develop unique written content. No cut and paste jobs here. We research and write our own copy, optimized for the relevant AdSense keywords that have the best balance of search volume and high PPC value.
And, although these are “mini sites” by definition, we really consider them to be “phase one” of the domain development process. We’re always looking to improve each domain we develop by adding more content, additional pages, newsfeeds, blogs, etc. We really don’t like the idea of building out one of these sites, throwing it out there and forgetting it. By continuing the development process, we maximize our SEO efforts as well as the value and profitability of the domains we develop.
Another difference at NetRico is that we always look for monetization options beyond just Google AdSense. Where relevant and possible, we always try to include additional profit generators, typically in the form of affiliate relationships. Sometimes these simply take the form of affiliate links or banners; but we have developed mini sites with full blown Amazon shopping malls (see Tuques.com, for example).
Finally, because our mini sites and parking pages do rely on Google AdSense out of necessity, we’re very careful not to do anything that would violate their terms and conditions. That’s not to say we don’t “push the envelope” a bit in terms of ad placement. After all, the goal is clicks. So, while we might get creative with our ad unit placement (see TatWear.com for example), we avoid any tricks that might put a domain in Google’s bad graces.
Following are a few examples of NetRico.com developed mini sites. If you’re interested in learning more about how we can assist you in the development of 1 or 100 domains, click here to contact us today.















